New The Traitors Deals in LatAm

ADVERTISEMENT

All3Media International’s The Traitors has landed new adaptations in Latin America, with NBCUniversal International Networks & Direct To Consumer (NBCUIN & DTC) preparing versions for Brazil and Mexico.

More than 30 territories have now opted for versions of All3Media International’s hit competition format, which will now have a presence across six continents.

Yari Torres, VP for LatAm and the U.S. Hispanic market at All3Media International, commented, “I’m thrilled that NBCUniversal are the first partner to bring not one, but two local adaptations of The Traitors to Latin America. We have every confidence the brilliant teams there will deliver dramatic, addictive, and immersive versions of The Traitors that will captivate audiences across the region—and beyond.”

The Traitors is a standout global format, and we’re excited to bring local versions to Brazil and Mexico. With Universal+ Latin America already home of the U.S. version of The Traitors across the region, these new adaptations will deepen the impact of Universal+ with audiences across the region,” said Khris Lorenzo, senior VP for content and acquisitions at NBCUniversal International Networks & DTC Latin America.